Positive Vibes

It’s not how much you give, it’s how you go about giving it.

Mother Theresa

  • Lion-Roaring

    PPA aims to change the way news and entertainment is produced, used and consumed, by looking at content with a positive lens.

  • elephant

    PPA strives to uphold truth and transparency, with a major focus on social responsibility, specifically in Africa.

Our Services

Content Creation

We help organizations and individuals create positive content that attracts and retains their target audience.

Content Marketing

We take companies through full content marketing cycle, from strategy to creation to promotion to measurement.

Content Management

Stale content hurts your business and turns off potential customers. We help in content updates and maintenance.

Latest Article

PPA: Rebranding Africa by Curating the...

Today, news programs have to compete with entertainment channels and social media platforms to engage their audiences with emotionally grabbing content. Coverage of crime, war and famine leave viewers, readers and listeners anxious, fearful and angry, often leading to them tuning in longer and more often. But at what cost?

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Don’t Judge a Book By its...

Don’t judge. It’s easy to judge; everyone is guilty of doing so even when they don’t realize they’re doing it. I find myself annoyed and frustrated by little things during the course of a day and in most instances, I tend to blame another person for such petty emotional

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Entrepreneurship Thinking: Saving Your Dream One...

The idea entered my mind like a lightning bolt cracking a dark gloomy sky; bright, to the point where it was almost blinding, but impossible to discern as good or bad because it lasted in my thoughts for only a

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Marketing in a Digital World

Before beginning graduate classes this semester, I had a warped sense of what the term “marketing” really means. In my undeveloped definition that was formed through a journalistic lens, I looked at marketing as a way PR companies or advertisers

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Positive Vibes

My experience is what I agree to attend to. Only those items which I notice shape my mind.

William James